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The Right Startup Idea Doesn't Exist
ideas are cheap, execution is everything
We've all been there – endlessly searching for the perfect startup idea, the one that'll disrupt industries and make us the next unicorn.
However, The right startup idea doesn't exist. At least not in the way you might think.
The truth is, great businesses aren't born from perfect ideas. They're forged through execution, iteration, and a whole lot of grit.
Today, we're diving into why obsessing over the right idea might be holding you back, and what you should focus on instead.
Today at Glance:
System → Ideas are cheap, execution is everything
System → Building for real problems
Strategy → Focus on subnetworks
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Ideas are cheap, execution is everything
Ideas are easy. Implementation is hard.
We often romanticise the eureka moment – that flash of brilliance where a world-changing idea appears. But in reality, most successful startups rarely begin this way.
Take Airbnb, for instance. Their initial idea? Renting out air mattresses during a design conference. Not exactly revolutionary. But through relentless execution and adaptation, they built a company that transformed the hospitality industry.
In 2007, Brian Chesky and Joe Gebbia were struggling to pay rent in San Francisco. They saw an opportunity when a design conference caused a shortage of hotel rooms.
Their simple solution?
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